WhatsApp Business is breaking down the barriers between customer service and marketing—what’s happening around the world and in Finland?
For many Finns, WhatsApp is still primarily a personal messaging channel. Globally, however, the situation is already different. WhatsApp has become one of the fastest-growing channels for customer communication, used for marketing, customer service, sales, scheduling appointments, and customer satisfaction surveys. The evolution of this Meta-owned service clearly illustrates where digital customer communication is headed: […]
SMS sender IDs authorised for operators
At Arena Interactive, we have successfully licensed all our customers’ SMS sender IDs to operators. The SMS Sender ID authorisations will come into force on 4.5.2026. Read the news on Traficom’s website on how new requirements for sender identification will improve the security of messages: the fight against scam messages will be further strengthened – […]
Text messages (SMS) for businesses
Text message i.e. SMS message is one of the most used and effective communication channels in the world. It enables fast, direct and secure contact with customers without the need for apps, logins or dependence on an internet connection. For businesses, SMS remains a key tool for customer communication, marketing and automating service processes. Although […]
Customer satisfaction survey – for businesses
Customer satisfaction surveys are one of the most effective ways to understand customer experiences and improve your business. When feedback is collected systematically and at the right time, a company can make better decisions and continuously improve the customer experience. In today’s competitive environment, customer satisfaction is not just an indicator – it is a […]
Spain requires registration of the sender ID
The Spanish Communications Authority ( CNMC) is introducing a new SMS Sender ID register for all SMS, MMS and RCS messages sent to Spanish numbers (+34). The regulation is based on the Ministerial Order TDF/149/2025 and the proposal Circular X/2026, which defines the use of SMS Sender ID. The new rules are due to enter […]
SMS API
The SMS API is an interface that allows companies to automate the sending and receiving of SMS messages directly from their own systems. The interface allows SMS messaging to be integrated into customer experience, marketing and business processes without manual effort. How does the SMS API work? The SMS API works simply: The process is […]
SMS Gateway
SMS messages remain one of the most effective ways to reach customers quickly and reliably. Arena Interactive’s SMS Gateway brings this efficiency to your business with ease. What is SMS Gateway? SMS Gateway is a service that allows businesses to send and receive SMS messages directly from their own systems. It acts as a bridge […]
NPS survey for service providers
Improve your customer experience and grow your business with NPS surveys – the solution for car, boat and motorcycle repairs In the service industry, customer experience matters more than ever. Whether it’s a car, boat or motorcycle, customers expect fast service, clear communication and, above all, a reliable end result. But how do you ensure […]
Arena Interactive reports good results for 2025 and a new owner for the company
Arena Interactive reports good results for 2025 and a new owner for the company 2025 was a year of strong growth for Arena Interactive. Our turnover increased with new customers, expanded services and partnerships. We are determined to develop our solutions to enable our customers to reach and activate their own customers more effectively. Keskisuomalainen […]
SMS Sender ID Authorization
Traficom Regulation on SMS Sender IDs SMS Sender ID Authorization and Protection – What Does It Mean? This article provides a concise overview of what SMS sender ID authorization entails. Traficom’s new registration regulation 28 L/2025 M concerning SMS sender IDs will enter into force on May 4, 2026. This regulation will make SMS sender […]