SMS campaign – How SMS marketing reaches customers

SMS campaign – How SMS marketing reaches customers

Text message marketing is an effective tool thanks to its high visibility: an SMS campaign brings your company’s offers directly into consumers’ pockets. The phone accompanies your potential customers everywhere, so with a text message you will certainly reach your target audience at the exact moment of delivery.

The numbers confirm this: 90% of text messages are read immediately and 8% later, so the message content receives excellent visibility.

At its best, text message marketing leads directly to a sale or ensures that your offer remains top of mind for the customer when a purchasing need arises, thanks to the SMS campaign.

SMS marketing sms campaign

Text Message Marketing – Benefits of SMS Campaigns:

High Open Rate with SMS Messages

The open rate for text messages is an impressive 98%. This is because the messaging app is available on all phones and does not need to be downloaded separately. In addition to their wide reach, text messages have excellent delivery reliability.

Text Messages Are Always Read

You reach your target audience quickly, and the SMS campaign message is always reliably delivered to the correct recipient. A text message is read on average within 90 seconds. You receive reliable confirmation and delivery receipt of the text message’s arrival.

Text Message Marketing Is Cost-Effective

An SMS campaign is a cost-effective way to market products and services to new and existing customers. Even large message volumes are affordable to send, and message deliveries arrive quickly.

SMS Campaigns Are Easy to Implement

We implement SMS campaigns quickly on a turnkey basis. Arena Interactive handles the sending of text messages at the desired time and to the desired target audience.

How do you ensure that customers are aware of your offers and choose you? Your company’s SMS campaign will stand out from the crowd! Your messages won’t get lost in a flood of email campaigns or spam, for example.

However, text message marketing also integrates well with multi-channel communication. Our messaging platform SmartDialog supports, in addition to SMS messages, RCS, WhatsApp, and Email messages, for example.

We Handle SMS Campaign Delivery for You

Text message marketing through Arena Interactive is fast. A message campaign order can be placed in just a few minutes, and after that we handle the SMS message delivery for you, at exactly the time your company desires.

An SMS campaign can include personalized content or, for example, Gift Codes. A gift code attached to an SMS message is a link from which the message recipient can see an image of the gift product sent to them and the date by which the gift can be collected from an R-kioski.

For sending an SMS campaign, we need the following information:

  • List of phone numbers to which the SMS campaign will be sent
  • Content of the SMS campaign message
  • Sender information
  • Date and time of SMS delivery